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What college is in boulder colorado
BUSINESS CONSULTING THROUGH MARKETING
We understand the headache of multiple agencies in multiple locations. When working with Boulder Heavy Industries, you no longer have that burden. We’ve stripped the nuance out of account management by providing a single point of contact.
You get the the benefit of a best-in-class agencies born from a shared entrepreneurial spirit, with national-scale talent, working collaboratively to support your brand. all under one roof. in Boulder, Colorado.
Brandzooka is a breakthrough video marketing tool for businesses who don’t have millions of ad dollars, but would still like to run their content on sites like the New York Times, Yahoo and Weather.com. For the first time, any business with any sized budget can launch video that targets specific audiences across thousands of sites on the web.
Brand strategists with award-winning creative attached at the hip, Fact & Fiction delivers creative solutions that change consumer behaviors and drive measurable business outcomes. Fact & Fiction places business-changing insights at the heart of everything they do, sharing it through amazing storytelling and engaging design.
Using a unique business-results first approach, IMM can tighten campaign targeting even with ads in market, further zeroing in on the most promising leads, where they can be found, and how much they’re worth. IMM’s model gives clients unmatched confidence with their ad spending
Visiqua is a cost-per-action performance media vendor for agencies seeking high returns in their clients’ digital acquisition campaigns. Partnering directly with agencies, Visiqua helps navigate the ever-challenging world of performance marketing: Be it building a full-fledged program, helping client teams get up to speed, or working within an existing media plan to improve KPI’s and reach.
Respondology is the first-ever Cost-Per-Click (CPC), reply-based advertising platform, turning social channels into a search-like medium with measurable ROI. Respondology scans the content of millions of social posts each day to identify customer sentiment and intent, and replies with marketing messages in real-time. The platform combines patented automation technology with human review, providing advertisers and agencies maximum scalability, relevancy, and brand safety.
News & Events
BY: Gina Lee De Freitas
BY: Gina Lee De Freitas, IMM
For experts who follow Artificial Intelligence trends, one of the most surprising shifts has been in.
BY: Kyle Taylor, Fact&Fiction
We’re living in the golden age of content. As marketers, we have more tools for creating and sharin.
BY: Gina Lee De Freitas, IMM
BY: Liz Wood, IMM
In the world of digital marketing, the only constant is change. The landscape is constantly shifting.
BY: Corien de Jong, IMM
BY: David Walsh, Visiqua
BY: CORIEN DE JONG, IMM
Adam co-leads the boards of IMM, Fact & Fiction, Visiqua and SocialCentiv. Past and present portfolio clients include Southwest Airlines, Amazon.com, T-Mobile, General Motors and Papa John’s. Adam also represents Boulder Heavy Industries on the board of Alex Bogusky’s Brandzooka, an online video advertising platform. Prior to Boulder Heavy Industries, Adam co-founded and led IMM for over a decade. During his 20+ year career in digital services and marketing, Adam served as Managing Director at GE’s media distribution business unit, Regional Director for a unit of the DIRECTV Group, and co-founded a venture-backed e-commerce business. Adam is an active early-stage investor/advisor, and has provided capital to numerous startup ventures. He received his BA/BS in Philosophy & Mathematics from St. John’s College.
Chief Talent Officer
Terrie started her HR career almost 25 years ago in the booming east coast biotech industry. She has mastered the balance needed by any great HR leader – coupling strong business savvy with a keen understanding of people, how they work together, and their needs as employees. Terrie and her team work tirelessly to ensure that the day-to-day runs smoothly, striving to make Boulder Heavy Industries and all portfolio companies a great experience for employees and clients alike.
Tiffany oversees the legal affairs of Boulder Heavy Industries and its subsidiaries. She is a member of the Colorado Bar Association, Association of Corporate Counsel, the American Bar Association, and is licensed to practice law in Colorado. Along with ensuring appropriate legal and policy implementation, Tiffany oversees BHI’s corporate governance and compliance.
With more than fifteen years of experience in marketing and public relations, Mandy Melby has a deep folio of marketing capabilities. She brings an infectious passion to every organization she represents with a laser focus on results. Mandy takes a “why-first” approach to encourage brands to go beyond the “what” to drive a deeper understanding of the benefits and impact of a product or platform. Mandy has held leadership positions on both the agency and corporate side of communications and has received the profession’s highest honors for developing innovative campaigns that achieve business results. Her work has won numerous national and local awards from PRWeek, PRSA and The Holmes Group. Mandy holds a Bachelor of the Arts in political science and economics from Wake Forest University.